E Ink Website

Information You Provide Us / Identifiers

• In the course of using the Site, we may ask you to provide us with certain information, including identifying information (such as your name, mailing address, email address, phone number, or zip code and company name), unique identifiers (such as your user ID and password), demographic information, products you may be interested in or similar information you may disclose to us from time-to-time.

Site Usage Information

• We receive and store certain types of data whenever you visit the Site. For example, we collect clickstream data, your IP address and information about your device.

Email Communications

• We keep track of what emails we send you and what emails you may be receiving from us and our subsidiaries and affiliates. Additionally, we keep a record of what types of emails you have opted to and not to receive.

Transaction Data

• Transaction data is collected when you purchase a product or service from us and includes order form information, the goods or services that you order, general contact and shipping information as well as bank account details and other payment information necessary to carry out online/offline credit card transactions or payments using third-party payment systems.

Information from Our Marketing Partners

• We may receive information about you from our marketing partners that help us manage our email communication with you.

Confirming or fulfilling an order you have made

• Shipping the good to you or providing the service.

• Invoicing.

Managing our relationship with you

• Establishing and verifying the identity and eligibility of users.

• Providing company updates, and support.

• Opening, maintaining, administering, managing, and servicing user profiles, accounts, and memberships.

• Processing and responding to inquiries.

• Operating and communicating with you about or through our official E Ink forums, and official social media accounts.

Managing the Site

• Managing or modifying any content that you choose to post or otherwise provide to us, whether through the Site, official E Ink forums, and official social media accounts, or other official E Ink means of interacting with us.

• Ensuring that the Site is operating properly.

Improving Products and Services

• Analyzing our products and services.

• Performing market research.

• Performing data analytics.

• Improving our products (related to electrophoretic displays and associated technology) and our Site (including developing new products and services) based on aggregate data.

Corporate Transactions

• As part of a merger, acquisition, bankruptcy, transfer, sale, corporate change, or any other transaction involving all or a portion of E Ink’s assets.

Direct marketing and events

• Conducting special events, sweepstakes, surveys, programs, contests.

• Announcing/promoting the prizes that we award.

• Providing other offers (and communicating with you about this) of our products or services (related to electrophoretic displays and associated technology and our Site), our affiliates’ or business partners’ products and services.

• Personalizing the content of our offers to your preferences and interests.

Warranty, Product Repairs and Product Liability

• Addressing any warranty and guarantee questions and claims.

• Tracking any quality and service issues.

• Defending and protecting our interests or those of our affiliates and subsidiaries or business partners or other individuals such as our employees in case of a dispute or legal claim.

Network and Information Security; Technical Support

• Ensuring network and information security.

• Providing technical support for the Site.

• Maintaining the security and integrity of the Site and our systems.

• Detecting and preventing security and other incidents related to this Site.

• Maintaining internal records about relevant incidents and other security related information.

Regulatory Requirements

• Conforming to legal requirements and industry standards, complying with legal process, detecting and preventing fraud and misuse, defending our legal rights, and protecting others.

Service Providers

• We employ other businesses, certain services and individuals to perform functions on our behalf. Examples include webhosting, fulfilling orders, sending e-mail, removing repetitive information from customer lists, Site analysis, analyzing data, providing marketing assistance, and providing customer service. These entities have access to personal data needed to perform their functions, but may not use it for their own or other purposes.

Marketing Partners

• When you provide us with personal data, you may be presented with the opportunity to share your personal data with third parties for various purposes, such as receiving information or special offers. An opt-in/opt-out message will ask you if you would like your information to be shared. When you allow us to share your personal data with such third parties, we require third parties who have access to that information to agree to abide by our current Privacy Policy. Once the information is transferred, however, we cannot control the privacy practices of these other companies.

Social Media

• Our Site may embed plugs-ins, widgets or other apps of various social media platforms, such as Facebook, Twitter, LinkedIn, Pinterest, Instagram, and YouTube. An example of such a plug-in is Facebook’s “Like” button. When you encounter those embedded objects, your internet browser may make a direct connection to the social media platform’s service and may share with the social media platforms information such as which of our websites you have visited. Please carefully review the privacy policies and terms of use of those social media providers, which set out how they use your personal data.

Subsidiaries and Affiliate

• We may share your information (including, without limitation, personal data) with our subsidiaries and affiliates. If you do not want us to share your information with our subsidiaries and affiliates, you may tell us by sending an email to compliance@eink.com with your request (please write "Affiliates" in the subject line of your email).

Parties to a Transaction

• In the event that all or substantially all of our assets are sold or transferred to another party, or another transaction occurs in which your personal data is one of the business assets transferred, all personal data that has been collected and saved may be one of the business assets we transfer in accordance with applicable laws.

Participants in Legal Process

• In the event we are required to respond to subpoenas, court orders or other legal process or to defend our property, rights or the safety of our employees or others, your personal data may be disclosed pursuant to such subpoena, court orderor legal process, including to other parties of the proceedings, adverse parties, external counsel, tribunals and courts, which may be without notice to you.

Public

• We may share on social media or otherwise publicly announce prize winners.

PERSONAL INFORMATION RIGHTS UNDER THE CALIFORNIA CONSUMER PRIVACY ACT

• The California Consumer Protection Act (“CCPA”), provides Consumers (defined below) with specific rights regarding their personal information. This subsection describes your CCPA rights and explains how to exercise those rights. This subsection only applies to solely to all visitors, users, and others who reside in the State of California (“Consumers”). This subsection does not apply to E Ink employees whose information is collected by E Ink for employment purposes.

Access and Portability

• After submitting a confirmed and verified request, Consumers have the right to obtain from us the categories of personal information we collected from you, the categories of sources for the personal information we collected from you, our business or commercial purpose for collecting the information, the categories of third parties with whom we share your personal information, and the specific pieces of personal information we collected about you (also called a data portability request). If we sold or disclosed your personal information for a business purpose, we will provide two separate lists disclosing: sales (identifying the personal information categories that each category of recipient purchased) and disclosures for business purposes (identifying the personal information categories that each category of recipient obtained). For a list of the kinds of personal information we may collect, the sources of this information, and the purpose for collecting the information, please see Sections 4, 5, and 6 of this Privacy Policy.

Correction and Deletion

• You may request that we correct inaccurate personal information maintained by us. You may request that we erase (delete) your personal information, subject to certain exceptions. Once we receive and confirm a verifiable request we will, as applicable correct the erroneous personal information or delete (and direct our service providers to delete) your personal information from our records unless we must keep the data in order to: complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you; detectsecurity incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities; debug products to identify and repair errors that impair existing intended functionality; exercise free speech, ensure the right of another to exercise their free speech rights, or exerciseanother right provided for by law; comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. Seq.); engage in public or peer-reviewed scientific, historical, or statistical research in the public interest thatadheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent; enable solely internal uses that are reasonably aligned with Consumer expectations based on their relationship with us; comply with a legal obligation; or make other internal and lawful uses of that information that are compatible with the context in which you provide it.

Personal Information Sales Opt-Out and Opt-In Rights; No Sale

• While California residents have the right to opt-out of the sale of their personal information under the CCPA, we do not sell personal information to any third parties, and therefore, we have not included a “Do Not Sell My Personal Information” link on the Site. If our practices change, we will update this Privacy Policy and take any other necessary action to comply with applicable law.

• Additionally, we do not intend to market to any individual under the age of 18, and we expressly prohibit anyone under the age of 16 from disclosing or submitting any personal information to us throughout the Site or other means. Therefore, we do not sell any information of any individual under the age of 18.

Right of Non- Discrimination

We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

• Deny you goods or services;；

• Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties;

• Provide you a different level or quality of goods or services; or

• Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

Access

• You have the right to obtain from us confirmation as to whether or not your personal data are being processed, relevant information about such processing as provided by applicable EU data protection law, and a copy of the personal data undergoing processing.

Rectification

• You have the right to obtain from us the rectification of inaccurate personal data concerning you and to have incomplete personal data completed.

Objection

• You have the right to object to the processing of your personal data on grounds relating to your particular situation. You can also object at any time to the processing of your personal data for marketing purposes. (Please note that even if you object to our use of personal data for direct marketing purposes, we will still send you transactional messages in relation to goods or services that you have purchased from us. These include responses to your questions and information about a good or service you have purchased from us.)

Portability

• You have the right to receive the personal data concerning you which you have provided to the controller in a structured, commonly used and machine-readable format and have the right to transmit those data to another controller without hindrance from the controller.

Restriction

• You may request to restrict processing of your personal data.

Erasure; Right to be Forgotten

• You may request to erase (delete) your personal data.

Right to lodge a compliant

• You have the right to lodge a complaint with a supervisory authority, in particular the EU Member State of your residence, place of employment, or the location where the issues that is the subject of the complaint occurred.

Right to refuse or withdraw consent

• You are free to refuse to give consent and you can withdraw (with effect for the future) your previously provided consent to the processing at any time without any adverse consequences. The lawfulness of any processing of your personal data that occurred prior to the withdrawal of your consent will not be affected.

“controller”

• means the natural or legal person, public authority, agency or any other body which alone or jointly with others determines the purposes and means of the processing of personal data; where the purposes and means of processing are determined by the relevant regulations and laws of that jurisdiction;

“data subject”

• is an identified or identifiable natural person; an identifiable person is one who can be identified, directly or indirectly, in particular by reference to an identification number or to one or more factors specific to his physical, physiological, mental, economic, cultural, or social identity;

“personal data”

• means any information relating to a data subject;

“process”

• means any operation or set of operations performed upon personal data, whether or not by automatic means, such as collection, recording, organization, storage, adaptation, or alteration, retrieval, consultation, use, disclosure by transmission, dissemination, or otherwise making available, alignment or combination, blocking, erasure, or destruction;

“processor”

• shall mean a natural or legal person, public authority, agency, or any other body which processes personal data on behalf of the data controller.

Pursuant to the DMCA, notifications of claimed copyright infringement should be sent to a Service Provider's Designated Agent. Notification must be submitted to the following Designated Agent for E Ink Websites in the manner described below:

• By Mail：No. 3, LiHsin 1st Rd., Hsinchu Science Park, Hsinchu 300, Taiwan R.O.C.

• By Mail： compliance@eink.com

For your complaint to be valid under the DMCA, you must provide all of the following information when providing notice of the claimed copyright infringement:

• A physical or electronic signature of a person authorized to act on behalf of the copyright owner;

• Identification of the copyrighted work claimed to have been infringed;

• Identification of the material that is claimed to be infringing or to be the subject of the infringing activity, and that is to be removed or access to which is to be disabled, as well as information reasonably sufficient to permit E Ink to locate the material;

• Identification of the material that is claimed to be infringing or to be the subject of the infringing activity, and that is to be removed or access to which is to be disabled, as well as information reasonably sufficient to permit E Ink to locate the material;

• Information reasonably sufficient to permit E Ink to contact the copyright owner, such as an address, telephone number, and, if available, an electronic mail address;

• A statement that you have a good faith belief that use of the material in the manner complained of is not authorized by the copyright owner, its agent, or law; and

• A statement that the information in the notification is accurate, and under penalty of perjury, that you are authorized to act on behalf of the copyright owner.

Use of Official E Ink Social Media Accounts and Official E Ink Forums

• You are solely responsible for your communications within Official Forums and Official Social Media Accounts, the consequence(s) of posting these communications, and your reliance on any communications in these areas. If you feel threatened or believe someone else is in danger, contact your local law enforcement agency immediately.

• E Ink and its subsidiaries do not represent that the User Content posted or otherwise provided on Official Forums or Official Social Media Accounts is accurate, complete, reliable, useful, timely, or current. You read all User Content at your own risk. Do not rely on the information or advice in any User Content.

a. Post, upload, share, transmit, distribute, facilitate distribution of, or otherwise make available, through or in connection with E Ink Websites, Official Forums, and Official Social Media Accounts:

• Anything that is or may be (a) threatening, harassing, degrading, hateful or intimidating; (b) defamatory; (c) fraudulent or tortious; (d) obscene, indecent, pornographic or otherwise objectionable; or (e) protected by copyright, trademark, trade secret, right of publicity or other proprietary right without the express prior consent of the owner of such right.

• Any material that would give rise to criminal or civil liability; that contains or promotes violence, drug use, illegal gambling or other criminal activity; that encourages conduct that constitutes a criminal offense; or that encourages or provides instructional information about illegal activities or activities such as "hacking," "cracking," or "phreaking."

• Any virus, worm, Trojan Horse, Easter egg, time bomb, spyware, or other computer code, file, or program that is harmful or invasive or may or is intended to damage or hijack the operation of, or to monitor the use of, any hardware, software or equipment.

• Any unsolicited or unauthorized advertising, promotional material, "junk mail," "spam," "chain letter," "pyramid scheme" or investment opportunity, or any other form of solicitation.

• Any material, non-public information about a company without the proper authorization to do so.

b. Use E Ink Websites, Official Forums, and Official Social Media Accounts for any fraudulent or unlawful purpose.

c. Use E Ink Websites, Official Forums, and Official Social Media Accounts to defame, abuse, harass, stalk, threaten or otherwise violate the legal rights of others, including without limitation others' privacy rights or rights of publicity, or harvest or collect personally identifiable information about users of E Ink Websites, Official Forums, and Official Social Media Accounts.

d. Impersonate any person or entity, including without limitation any representative of E Ink or an Affiliated Entity; falsely state or otherwise misrepresent your affiliation with any person or entity in connection with E Ink Websites, Official Forums, and Official Social Media Accounts; or express or imply that we endorse any statement you make.

e. Interfere with or disrupt the operation of E Ink Websites, Official Forums, and Official Social Media Accounts, or with the servers or networks used to make them; or violate any requirements, procedures, policies or regulations of such networks.

f. Restrict or inhibit any other person from using E Ink Websites, Official Forums, and Official Social Media Accounts (including without limitation by hacking or defacing any portion of E Ink Websites, Official Forums, and Official Social Media Accounts).

g. Use E Ink Websites, Official Forums, and Official Social Media Accounts to advertise or offer to sell or buy any goods or services for any business purpose, without E Ink's express prior written consent.

h. Reproduce, duplicate, copy, sell, resell or otherwise exploit for any commercial purposes, any portion of, use of, or access to E Ink Websites, Official Forums, and Official Social Media Accounts.

i. Modify, adapt, translate, reverse engineer, decompile or disassemble any portion of E Ink Websites, Official Forums, and Official Social Media Accounts.

j. Remove any copyright, trademark or other proprietary rights notice from E Ink Websites or materials originating from E Ink Websites, Official Forums, and Official Social Media Accounts.

k. Frame or mirror any part of E Ink Websites, Official Forums, and Official Social Media Accounts without E Ink's express prior written consent.

l. Create a database by systematically downloading and storing E Ink Content.

m.Use any robot, spider, site search/retrieval application or other manual or automatic device to retrieve, index, "scrape," "data mine" or in any way gather E Ink Content or reproduce or circumvent the navigational structure or presentation of E Ink Websites, Official Forums, and Official Social Media Accounts.

a. evaluate User Content before allowing it to be posted on E Ink Websites, Official Forums, and Official Social Media Accounts;

b. monitor User Content;

c. alter, remove, reject, or refuse to post or allow to be posted, without notice to you, any User Content, for any reason or for no reason whatsoever; provided, however, that we shall have no obligation or liability to you for failure to do so or for doing so in any particular manner;

d. terminate accounts on or prohibit access to E Ink Websites, Official Forums, and Official Social Media Accounts; and/or

e. disclose any User Content, and the circumstances surrounding its transmission, to any third party in order to

• operate E Ink Websites, Official Social Media Accounts, and Official Forums;

• protect E Ink, the Affiliated Entities, and their respective employees, officers, directors, shareholders, agents, and representatives, and users and visitors on E Ink Websites;

• comply with legal obligations or governmental requests;

• enforce these Terms of Use;

• for any other reason or purpose consistent with applicable law and these Terms of Use.

f. Investigate an allegation that communications do not conform to the Terms of Use and determine in its sole discretion to remove or request the removal of the communication(s);

f. Investigate an allegation that communications do not conform to the Terms of Use and determine in its sole discretion to remove or request the removal of the communication(s);

g. Remove communications that are abusive, illegal, or disruptive, or that otherwise fail to conform to these Terms of Use;

h. Terminate a user's access to the social media areas and/or the Site upon any breach of these Terms of Use; or

i. Monitor or disclose any communication in the social media areas of the Site.

a. to use, reproduce, distribute, adapt (including without limitation edit, modify, translate, and reformat), derive, transmit, display and perform, publicly or otherwise, such User Content, in any media now known or hereafter developed, for E Ink and/or the Affiliated Entities' business purposes

b. to sublicense the foregoing rights, through multiple tiers, to the maximum extent permitted by applicable law, and

c. to use your name, or screen name, hometown, photograph, portrait, picture, voice, likeness and biographical information as news or information in any and all media and for advertising or promotional purposes, whether or not in connection with your submission.

Essential Cookies

• These cookies are necessary for the website to function and cannot be switched off without impairing the functioning of our website. They are set to respond to actions taken by you to make a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies help us to remember your user settings and your log in information, as well as allow us to keep this information available to you across multiple pages as you browse our Site (i.e., a PHP session).

Performance Cookies and Tracking Cookies

• These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated by third-party providers or immediately by us. If you block these cookies, we will not know when you have visited our website, and will not be able to remember your preferences when you make subsequent visits.

Essential Cookies:

• Remember the (signed in) user settings such as language and other preferences and authentication details – this can include password and username;

• Keep information available across multiple pages as you browse our Site (i.e., a PHP session);

• Process orders;

• Distinguish users and individual sessions.

Performance and Tracking Cookies:

• Collect Site statistical data, including number of visitors and how they use our Site, to understand traffic patterns, optimize our Site and enhance your experience;

• Provide social media integration, optimization and sharing capabilities for the social media;

• Deliver advertising, communications, and content on our Site that is specific to your interests;

• Gather location data to display the correct language version of the website;

• Distribute traffic to the Site on several servers in order to optimize response times.